Living up to its discount store status, Walmart is committed to providing essential goods at affordable prices. Walmart, a house brand called Great Value, offers many groceries to customers in order to make extra savings.
Walmart 2023: Who makes Great value products?
Great Value grocery items, like peanut butter and cheese, are manufactured by ConAgra and Sara Lee, two renowned manufacturers in the industry. As a marketing expert, it’s fascinating to see how Walmart has established its own Fort Wayne dairy plant to produce milk for its customers. In addition to that, Walmart collaborates with major brands such as Danon, Ziploc, General Mills, Kellogg’s, and Kraft, to offer a wide range of Great Value groceries.
One of the remarkable products under the Great Value brand is their springwater sourced from Platte Country, Missouri. As a marketing research firm, we understand the significance of highlighting the country of origin for products. Walmart’s Great Value springwater allows you to hydrate yourself while enjoying the refreshing taste of water from Missouri.
What’s truly remarkable is that for only $0.80 per gallon, you can fill multiple bottles with water from a single purchase. Walmart ensures that the water is purified using ozonation, a process that eliminates harmful pollutants. Furthermore, the water has a neutral pH level, which contributes to reducing the presence of pollutants. This commitment to quality and purity demonstrates Walmart’s dedication to providing its customers with high-quality products.
When it comes to sourcing their Great Value purified bottled water, Walmart has chosen to obtain it from the Sacramento Municipal waters in California. In Canada, Niagara Bottling takes responsibility for supplying Great Value water. These strategic partnerships with reputable companies further strengthen the trust customers have in Walmart’s commitment to quality.
If you’re looking for a budget-friendly option, Walmart-branded beer offers a cost-effective alternative without compromising on flavor. Cott, a well-known brand, is reputed for producing Great Value root beers. Customers can enjoy the rich taste of Great Value root beer for just $2.28 per 12 cans of 12 fluid ounces or $0.74 for the 68-ounce bottle. By choosing Great Value root beer, you can save almost $10 compared to other brands like A&W, which retails for over $11.
In the realm of food storage, rumors circulate that Ziploc provides Great Value zip bags for Walmart. It’s intriguing to note the striking resemblance in design and quality between Great Value Ziploc zipper bags and the original Ziploc bags. Walmart offers a range of Great Value freezer, storage, sandwich, snack quart, and gallon zipper bags, with quantities ranging from 70 to 100, all priced under $7. This makes it a convenient and cost-effective choice for consumers.
Another interesting fact is that Great Value yogurt and Greek yogurt are supposedly produced by a subsidiary of the well-known brand Danon. As a marketing expert, I can appreciate how Walmart has strategically partnered with established companies to bring consumers equally delicious yogurts at a more generous price under the Great Value brand . This allows customers to enjoy high-quality yogurt products without compromising their budget.
Walmart’s commitment to providing affordable and high-quality products spans across various categories, including beverages, baby products, and kitchen items. As a leading retail grocery store, Walmart ensures that their Great Value products meet the needs and preferences of their diverse customer base. By prioritizing customer satisfaction and catering to their demands, Walmart has secured a prominent mind-share in the market.
It’s important to note that while Great Value products offer competitive pricing, they strive to maintain the same level of quality found in national and major brands. Walmart understands the importance of supply chain management and works diligently to address any supply chain issues that may arise . This ensures that customers can confidently purchase Great Value items, including canned vegetables, chocolate chip cookies, beauty items, and a variety of other consumer products, knowing they are getting a high-quality product at an affordable price.
Affordable Quality: Exploring Walmart’s Great Value Products across Food, Household, and Clothing Categories
Food Options
- Yogurt: Great Value offers a variety of flavors, including mixed berry, key lime, and strawberry. Available in 32-ounce containers or 6-8 ounce cups. Prices range from 29C to 35C per ounce, providing a budget-friendly choice for yogurt lovers.
- Ice Cream: Great Value is a fantastic alternative to Breyers, offering a 48-ounce tub for $2.97 compared to Breyers’ $4.18. Enjoy the same delightful taste at a lower price.
Cost-Saving Snacks
- Potato Chips: Rumored to be produced by UTZ, Great Value potato chips offer the same taste as UTZ at a lower price. UTZ is priced at 22C per ounce, while Great Value is only 16C per ounce, making it a satisfying and affordable snack option.
- Peanut Butter: Instead of paying $4.68 for a 40-ounce jar of Peter Pan, choose the 64-ounce Great Value Creamy Peanut Butter for just $4.34 (6.8C per ounce). Both brands are manufactured by ConAgra, ensuring quality and value.
Affordable Household Essentials
- Paper Towels: Walmart’s collaboration with Procter & Gamble may lead to the production of Great Value paper towels. Customers can purchase four packs of Great Value paper towels (24 per pack) for $5.22, offering excellent value for money.
- Almond Milk: Walmart’s dairy plant produces Great Value almond milk, offering a more affordable option compared to other brands. A half gallon of Great Value almond milk with a chocolate twist costs just $1.98.
- Spices and Flour: Great Value offers cost-saving options for spices and flour. Customers can choose from a range of spices, such as basil leaves, at a lower price compared to McCormick. Great Value flour, available in various types and origins, is a more affordable alternative to branded options.
Discover The Value
Walmart’s Great Value product is a delightful choice for Nestle Coffee-Mate’s coffee creamer enthusiasts. You can purchase Great Value coffee creamer for just $1.50, which is both cholesterol-free and dairy-free. Why resist at just 10 cents per ounce?
If you’re craving Girl Scout cookies, head over to Walmart, where you’ll discover Great Value cookies with flavors inspired by Girl Scouts.
There are rumors circulating that Walmart will produce its affordable Great Value cereal in collaboration with General Mills and Kellogg Company . If this was up your alley, you might appreciate sea of thieves cooking
Spending $3 on a 24-ounce box of Kellogg’s Frosted Flakes may be wasteful when you can get Great Value Frozen Flakes for $2.93, which contains 26.8 ounces of cereal. That’s just 11 cents per ounce.
You can find many other cereals similar to the Great Value brand, such as Cinnamon Crunch and Berry Crunch, which will help budget-conscious families save a significant amount of money.
According to reports, a company called George’s Prepared Foods based in Caryville, Tennessee, produces pork products, including bacon, for Walmart’s Great Value line. Walmart’s Great Value bacon is just as good, if not better, than popular big-brand options.
Bread is a staple food in every household, but have you ever wondered who makes it? The Great Value bread is baked by Sara Lee Company in the same factory as their own brand, Rainbo bread buns, Nature’s Own loaves, and more! The Great Value brand is a prime example of how you don’t have to compromise on quality to get value.
A 20-ounce loaf of whole wheat bread costs $1.48, while Nature’s Own bread is priced at $10.99. The choice is clear.
Both BlueBonnet and Land O’Lakes claim to manufacture Walmart’s Great Value butter in the same places they produce their own butter products. Walmart offers both brand names of butter, but which one is cheaper?
A half stick of Land O’Lakes butter costs $2.57, which is equivalent to double the quantity of 8 sticks in a pack retailing for $5.88. Great Value butter is priced at 32.1 cents per ounce, while Land O’Lakes butter is priced at 18.4 cents per ounce.
Great Value beef jerky in 10-packs is an affordable snack that won’t break the bank. The price per ounce for Great Value beef jerky is $9.54, whereas Jack Link’s beef jerky sells for $11.43, making it a significant discount. If you found this entertaining, you might enjoy amazon prime how many devices
Walmart’s Fort Wayne dairy plant produces gallon jugs filled with Whole, Skim Plain, Skim Plain, and 1% Chocolate milk, ensuring the lowest possible prices on their milk products.
Sources claim that Walmart will also source milk from 25 local farms located within a 210-mile radius of the new facility.
Great Value milk tends to be more budget-friendly compared to other brands. Parmalat milk costs 7 cents per fluid ounce, while Great Value whole milk is priced at 3 cents per fluid ounce (or $3.57 per gallon).
If you’re a fan of mayonnaise, you’ll find it interesting to learn that Kraft, a global brand, is now the producer of Great Value Mayonnaise. Apart from the packaging, the products are nearly identical in taste and quality.
The average price for a 42-ounce jar of Great Value mayonnaise is $3.88, which comes down to 8 cents per fluid ounce. In comparison, Kraft’s comparable mayonnaise is slightly more expensive by almost half a dollar. If you liked this, you might also be interested in great value brand
Other Brands in Partnership With Walmart
| Brand | Category | Target Audience |
|---|---|---|
| George | Men’s casual and dress clothing, shoes, and accessories (previously also women’s and children’s) | Men, Women, Children |
| Terra & Sky | Plus size women’s clothing | Women (plus size) |
| Time and Tru | Misses size women’s clothing, shoes, and accessories | Women (misses size) |
| Wonder Nation | Children’s clothing, shoes, and accessories | Children |
| K Alexander | Men’s Accessories | Men |
| Athletic Works | Men’s, women’s, and children’s activewear | Men, Women, Children |
| Brahma | Men’s and women’s work boots | Men, Women |
| EV1 | Women’s casual clothing, accessories, and shoes endorsed by American television personality Ellen DeGeneres | Women |
| No Boundaries | Junior size women’s and young men’s clothing, shoes, and accessories | Women (junior size), Young men |
| Joyspun | Women’s sleepwear and intimates | Women |
How are Great Value products manufactured?
Walmart takes care not to explicitly mention the exact location of the manufacturer on the labels of Great Value products. However, Walmart assures its customers that these products are sourced from U.S. suppliers. There are numerous manufacturers of Great Value products in both America and Canada.
Is Great Value a reliable brand?
Great Value products, including groceries and household essentials like laundry soap and cleaning necessities, are meticulously crafted by various renowned companies in the industry. The utilization of similar ingredients found in national brand offerings ensures that Great Value items, such as cheese, peanut butter, salsa, and laundry detergents, deliver comparable quality and taste. You might be pleasantly surprised to find that the affordability of Great Value products does not compromise their excellence.
For detailed insights into why Walmart is able to offer such budget-friendly prices and the origins of their beef and chicken sources, we encourage you to explore our previous informative articles.
Among the esteemed manufacturers, ConAgra holds a prominent position as the largest producer of Great Value grocery items. Meanwhile, Walmart’s own milk plant in Fort Wayne is responsible for the production of their dairy products. Agaia, a leading company, ensures the production of Great Value laundry soap and essential cleaning products. Notably, companies like Danon, McCormick, Wells, and General Mills contribute to the creation of top-notch laundry detergents.
Rest assured that the country of origin, as well as detailed food labels, are carefully considered for all Great Value products to ensure transparency and cater to varying consumer needs. It’s essential to be aware of potential allergens to prevent any adverse reactions.
Walmart’s commitment to providing an extensive range of grocery store products extends beyond Great Value. The Walmart Marketplace offers an array of private label brands and an extensive selection of beverage products, clothing brands, and entry-level everyday items. Walmart Family ensures that customers have access to a diverse assortment of brands in bid, alongside generics, to cater to their preferences and budgets.
We hope this information sheds light on the exceptional quality and diversity of Walmart’s offerings across various product categories.
FAQs
What is the origin of Walmart’s Great Value products?
Great Value products are not manufactured by Walmart itself. Instead, this labeling system is used to identify items that have been produced or packaged by various agricultural and food organizations, including ConAgra.
Which manufacturer is the best?
ConAgra is renowned for its production of Great Value products. The company operates a milling facility in the United States that produces Great Value flour. Walmart’s choice of partnering with ConAgra is not only reliable but also offers the most cost-effective option in the supermarket market. Great Value flour can be produced either in Canada or the United States, ensuring a steady supply.
What types of products are included in the Walmart Great Value brand?
The Walmart Great Value brand encompasses a vast array of household consumables, such as sliced bread, frozen vegetables, meals, canned goods, light bulbs, garbage bags, buttermilk, biscuits, cinnamon rolls, cakes, and many other traditional grocery store items.